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Event Branding: Sundance & Tribeca Film Festival

Project Overview

I designed a complete suite of branded event materials for Sundance, including a one-page RSVP website, merchandise, selfie frames, a step & repeat backdrop, retractable banners, and custom content for social media promotion. Each deliverable was developed to maintain visual consistency across digital and physical platforms, ensuring a recognizable and engaging brand presence throughout the event. My role covered layout design, preparing print-ready files, building a mobile-friendly RSVP site, and producing content to drive awareness and engagement before, during, and after the event.

Step & Repeat

8ft x 8ft backdrop designed for red carpet photo opportunities, optimized for brand visibility in photos and video.

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Retractable Banner & Selfie Frames

Portable retractable banners placed at the entry point and high-traffic areas to reinforce brand presence.

Interactive selfie frames designed to encourage guest participation and organic social media sharing.

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Content Creation

Produced event content including promotional graphics, event detail graphics, and branded templates to boost engagement and event visibility across social platforms.

Announcement Post

Event Detail Post

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Website Design

Designed and built a one-page RSVP website with a simple, mobile-friendly interface to streamline event registration and provide event details.

Live website here

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The Outcome

This project demonstrates my ability to deliver cohesive event branding across multiple mediums — from large-scale print and interactive assets to digital platforms — while ensuring consistent design, functionality, and brand impact.

Let’s Build Something Brilliant.

Step & Repeat

8ft x 8ft backdrop designed for red carpet photo opportunities, optimized for brand visibility in photos and video.

IMG_5228.HEIC
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